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Amundi and Thinking Ahead find long term investors turn to factors

A co-authored report from Amundi Asset Management and the Thinking Ahead Institute finds that investors with a long time horizon are increasingly looking to factors as an attractive means of generating returns from equity markets.

The report entitled ‘Investing in equity factors for the long run’ assesses the benefits and challenges of factor-based approaches to equity investing.
The authors write that in addition, it shows that by quantifying risk premia such as value, quality, size, momentum and minimum volatility, factors help systematically capture sources of returns traditionally exploited by active managers. It contrasts short-term investors that can destroy value by chasing the ‘hottest’ factors and long-term investors that are more likely to benefit from holding a portfolio that is well-diversified across multiple factors.
The authors suggest that as interest in factor investing increases, investors should closely monitor capacity and liquidity constraints, as well as frictional costs. This is because factor-based approaches, being selective in nature, can entail some reduction in investment capacity and liquidity compared to conventional portfolios. 
The success of any particular factor can potentially lead to a crowding effect, creating extreme valuations and greater chance of high drawdowns in the future. Fortunately, crowding can be monitored and controlled by relatively simple measures, which are an essential element of a factor-based investment strategy.
Tim Hodgson, founder of the Thinking Ahead Institute, and a co-author of the report, says: “We are always looking for investment offerings that are aligned with the needs of the end saver, that are appropriately priced, and that are efficient in converting risk into return. More than that, we believe in the power of collaboration to achieve those ends, with this research paper being an excellent example.”
Bruno Taillardat, Global Head of Smart Beta & Factor Investing at Amundi, and a co-author of the report, says: “This report is a practical guide to asset owners and advisers looking for superior long-term returns using factors. Amundi is pleased to have collaborated with the Thinking Ahead Institute to help investors understand factor selection, the uses, their benefits but also the implementation challenges of factor strategies.”

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