Citigroup has appointed Jeffrey McCarthy as global ETF product head in its securities and fund services business to accelerate efforts in exchange-traded funds and related product services.

He will be responsible for product innovation and market development and will coordinate the delivery of end-to-end servicing solutions across trading, distribution and administration for the global ETF market.

McCarthy joins Citi from Brown Brothers Harriman, where he was the global ETF product manager.

"With its global network and reach, Citi is uniquely positioned to help promote ETF product innovation and distribution in domestic and international markets," says Neeraj Sahai (pictured), global head of Citi's securities and fund services. "Jeff's extensive market experience and product expertise will complement Citi's emerging market capabilities and help enable our asset manager clients launch new ETF products on a comprehensive basis."

Citi will offer product development assistance, pre-launch coordination, global servicing platforms and distribution solutions including cross-listing models.

McCarthy will report to Chandresh Iyer, head of global custody and investment administration services, and will be supported regionally by Simon Fellows in Asia Pacific, Erick Carvalho in Latin America and Bernard Hanratty in Europe.